SS Rajamouli has said that the budget of Prabhas starrer film might be much more than Magadheera. But the director did not cleared the the genre of the film. It may be socio-fantasy, family drama or mythological, the director said. He also added that the movie will have high-end visual effects. However, he clarified the movie is not loosely inspired Brahmarshi Vishwamitra.
The movie is produced by K Raghavendra Rao. It is simultaneously is being made in Telugu and Tamil.