Dharam will be the fifth member from Chiru family to enter films after Pawan Kalyan, Allu Arjun and Ram Charan Teja. It is noted that Chiranjeevi's brother-in-law Allu Aravind is also one of the biggest producer in Telugu film industry.
It may be recalled that Pawan Kalyan was introduced in the film Akkada Abbai Ikkada Ammayi. The movie was an average hit. In 2003, Allu Arjun was officially launched as hero in Gangotri, which turned-out to be a commercial hit. And in 2007, Chiranjeevi's son Ram Charan Teja was introduced in Chirutha, which was considered as an instant hit.