It is well aware that NTR is presently shooting a film being directed by VV Vinayak and produced by Vallabhaneni Vamsimohan under the banner of Vaishnavi Arts. There was a huge exercise on the title and a gossip has made rounds in the Telugu film industry that 'Adurs" is the title under consideration. The film unit has also tried several interesting titles but has almost decided that 'Adurs" would be the apt title for the movie. It is learnt that a lot of people have voted in its favour. Nayantara and Sheela are pairing up with NTR in this movie.

A song would be canned at a specially erected pub set in Hyderabad from November 9. The unit is planning to launch the audio in the second half of November. The producer is making efforts to release the film on December 18. Music is by Devisri Prasad, camera is by Chota K Naidu, while Kodali Nani is the presenter.