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According to producer Jakkam Jawahar Babu, this yet-to-be-titled film would be a love story that no one has ever seen before. Since the film targets the younger audience, music forms a very important part. Therefore the producer has invited Sri Raghava, a former associate of maestro A.R. Rahman, to score music for this film.
[an error occurred while processing this directive]The film's supporting cast comprises of an array of talented actors: Prakashraj, Raghubabu, Ali, Dharmavarapu Subrahmanyam and Krishna Bhagawan. The film's story is written by Balaji Sai, who also takes care of direction. Ravi, a former associate of P.C. Sriram cranks the camera and Shankar is the editor.
Shooting will begin in the third week of January in Hyderabad and will continue until April. For songs, the crew has decided to fly to exotic locales of Turkey.