By: Settu Shankar
Tuesday, September 25, 2007
'I have never seen this kind of a film function in my life!!' – This was the statement given by Bollywood director Sooraj Barjatya of the legendary Rajshree productions after watching the grand launch of Vikram starrer Kandasamy, yesterday at Chennai.
The function was held at Devi Paradise theatre, Anna Salai after a long time. Almost all the top producers and directors of Kollywood and other languages attended the event amidst a huge crowd. The theatre was colorfully lit for the grand occasion, and the cast and crew of Kandasamy, including Vikram and Shriya were among those present on the occasion. Vikram, the hero of the film, had a dramatic entry when music director Devi Sri Prasad invited him on stage. It was Shreya who grabbed all the attention at the function. She looked gorgeous and spoke a few words to a cheering, enthusiastic crowd. Vikram and Shreya did a small dance number to the tunes of Devi Sri Prasad's foot tapping music, which had the audience asking for more.
What made the function more meaningful was the announcement of the director that the crew of Kandasamy was adopting two villages in the Madurai district to render developmental activities. The two villages,Sangampatti and Gandhi Naga, lacked infrastructure facilities, and the Kandasamy crew had been to the village to oversee provision of welfare measures. It was a brainwave idea of director Susi Ganeshan, as the basic theme of the film is about a Robin Hood type vigilante who goes about providing justice to the poor and needy.
Speaking on the occasion, Susi Ganeshan, the director of the movie, said, "we have chosen to launch the movie in a unique way, as we have adopted two villages as a welfare measure. We are providing infrastructure facilities, including schools, roads and drinking water facilities for them. The movie dwells on the theme of development of rural areas".
Vikram appeared as Kandasamy on the dais and assured that he will always strive for creating an equitable society.Inspired by the crew's noble work in those villages, Abhirami Ramanathan also announced that he will adopt his native village, Poolan Kurichi in Sivagangai district, that very moment.
The trailer screened on the occasion won the admiration of many. Among those present on the occasion included Film Chamber president KRG, directors Shankar, Kalaipuli G. Sekaran, K S Ravikumar, Poet Vairamuthu, actors Bharath and Arun Vijay. Sun TV gave live coverage to this event.