Malayalam film Adaminte Makan Abu is the official entry to Oscars from India. The movie is one of the 63 films in the run for a nomination in the Best Foreign Language film category for the 84th Annual Academy Awards to be held in February. But debutante filmmaker Salim Ahmed is finding it hard to generate funds for the high promotion cost needed to impress upon the awards jury.
Talking to the PTI, Salim Ahmed said, "I have written to the state government as well as the Centre seeking financial assistance. Nobody has replied. They selected my film for the Oscars, but I cannot afford to spend crores of rupees on promotion to get the award."
Adaminte Makan Abu is a heartwarming story of a poor perfume seller's struggle to perform Hajj. The movie has won four National Awards, including best film. It was recently screened at the ongoing Kolkata Film Festival. The Oscar jury will watch the film at an official screening in Los Angeles this Saturday.
Salim Ahmed has already appointed an agent in the USA and is planning to stay for one month there to market his film. He added, "But for better chances at the Oscars, I need to have at least 6-7 screenings for various jury members. My estimated budget for that will be at least Rs 2 crore. With some money from my own pocket and contributions from close friends, I have managed to raise only Rs one crore so far," he said. "Not even members from the film industry have helped me out."