Sources say that the TV channel had a lengthy talk with the Vajreshwari Combines over the Om rights. After a few rounds of negotiations, they quoted a fancy amount for the satellite rights of the career-changing flick of both Uppi and the Hat-trick Hero. If the reports are to be believed, the channel has paid Rs 2.5 crore for the 18-year-old flick, which is a record amount paid for a classic film in Sandalwood.
Upendra directorial Om, which also starred Prema, was a landmark film in Kannada film industry. Despite being controversial film for the content over violence and for making the infamous rowdies like Jedarahalli Krishnappa, Bekkina Kannu (Cat Eye) Raajendra, Korangu and Tanveer in the film, the film not only set a benchmark at the Box Office but also won critical appreciation.
It has to be underlined that Om managed to re-release every year even 18 years after its release in 1995.