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Paramathma fetched Rs. 4 crores from TV rights?

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Published: Wednesday, June 29, 2011, 15:35 [IST]

Paramathma fetched  Rs. 4 crores from TV rights?
Puneet Rajkumar and Yogaraj Bhat's first combo movie Paramathma has been making news for one or the other reason ever since it was announced. The latest buzz about the Kannada film, which is slated to release in September, is that the TV rights of the film has reportedly fetched a huge price of Rs.4 crores.

Puneet Rajkumar and Yogaraj Bhat are considered as No.1 actor and director of Kannada film industry and for the first time, they are joining hands for the movie Paramathma, which features three beauties like Deepa Sannidhi, Aindrita Ray and Ramya Barna. Moreover, the producers have used helicopter to shoot the action scenes of the film. All these curiosities have increased the demand for the TV rights.

This business development is a welcome issue for the Kannada cinema industry. But the question is whether Paramathma would generate Rs.5 crores revenue for TV channel. It was reported that the TV rights of Puneet's previous movie Raaj – The Showman had sold for Rs. 1 crore and the movie grossed Rs. 70 lakhs in the first screening. Now, it should be seen whether Paramathma will retain that magic of Puneet.

Topics: paramathma, puneet rajkumar, yogaraj bhat, deepa sannidhi, aindrita ray, ramya barna
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