Renowned Kannada film actor Shivaraj Kumar, who is son of late Kannada film star Dr Rajkumar, has become the brand ambassador for 'Kalyan Jewelry". His younger brother Puneet Rajakumar is the brand ambassador for 'Mannapuram Gold".Puneet is also seen in the advertisements of dress materials and he also promotes milk products of KMF at free of cost. Their legendary father Dr Rajakumar was also brand ambassador for Karnataka Milk Federation.
Now, following the footsteps of his brother and father, Shivaraj Kumar will be seen promoting the 'Kalyan Jewelry" brand. Shivaraj Kumar will also inaugurate a branch store of the jewellery brand at Dickenson Road in Bangalore on October 10. Kalyan Jewelry is famous in Tamil Nadu and Kerala and it is opening its 20th branch in Bangalore.
However, the Kalyan Jewelry was started in 1993 by TS Kalyana Raman. Now, his sons Rajesh and Ramesh are continuing the business. The Kalyan jewelry is known to have all kinds of jewelry for all occasions. So, will he compete with the jewellery brand of his brother now?