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Will Shuddh Desi Romance grab eyeballs?

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Published: Tuesday, July 9, 2013, 18:02 [IST]

The producers of Shuddh Desi Romance (SDR) have chosen an iconic venue to launch its trailer. This is a unique promotional tactic chosen by the filmmakers.

It is set to launch its trailer in the Pink City. The Yash Raj Films (YRF) movie, which stars Sushant Singh Rajput, Parineeti Chopra and Vaani Kapoor is based in Jaipur. Therefore, the makers have decided to host the event at Raj Mandir which is one of the oldest theaters in the city.

Will Shuddh Desi Romance grab eyeballs?

"The launch will be held on Thursday, July 11. Sushant and Parineeti, who've just returned from Macau, will be present at the event," said a source. Shuddh Desi Romance is a romantic comedy that is directed by Maneesh Sharma and Produced by Aditya Chopra. The story revolves around love, attraction and commitment. The lead actor in the film plays the role of 'Boy-next-door' Raghu and Parineeti plays the role of a bold girl called Gayitri. The film is set to hit the big screen on September 13 this year.

Topics: sushant singh rajput, parineeti chopra and vaani kapoormaneesh sharma and produced by aditya chopra
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