Shahrukh is the brand ambassador of the Prayag Film City, which will soon turn one-stop destination for the filmmakers. Talking about his own dream, the superstar said, "The biggest dream of my life has always been to try and make an international class studio for this country, not for profit, but for the fact that India makes the maximum number of films that are seen around the world.”
Emphasising the importance of a film city, SRK said that our nation lacks world-class infrastructure and facilities. But now, it seems like the actor's dream will soon get fulfilled. Prayag Film City is spread over a sprawling campus of 2,700 acres at Chandrakona, 165 km away from Kolkata. It has sound-proof studio floors for outdoor shooting locations, a helipad, railway station with bogies, golf course, swimming pool, water bodies, tree-house, restaurants, cottages, manicured parks and other facilities.