Says Bhatt to Bollywood Hungama, “ Salman is the darling of the masses and so is Emraan. We are expecting to create a huge impact with the first promo itself. Besides the common distributor for these two films, we also have Bhushan Kumar being connected with both. While he produces READY, he's got the music rights of Murder 2 with him. Hence, this strategy of launching the first promo with Ready seems most convenient."
Murder 2 is all set to clash with the release of Hrithik Roshan starrer film, Zindagi Na Milegi Dobara on 8 July. While Murder 2 had already staked on the date, Zindagi Na Milegi Dobara was shifted to this date recently. After learning the change, Bhatt is in no mood to change the release of Murder 2 to any other date.