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Imran Khan refuses to endorse liquor

Published: Friday, June 24, 2011, 16:56 [IST]

Though actor Imran Khan did Delhi Belly, which is all about young generation and hasty thoughts, the actor is all in senses when he refused to endorse a liquor brand. Recently, Imran came to limelight when he filed a PIL against the Maharashtra state government's new rule of increasing the permissible age for alcohol consumption to 25 years.

Later an Indian vodka brand offered a fat endorsement activity to the actor, however Imran declined to sign the offer. The young actor is of the opinion that one should not endorse products that he or she doesn't believe in.

The brand even went ahead to offer Imran a hike in the remuneration with an alternative campaign, but the actor was adamant on his decision of not branding a liquor company. The actor believes in endorsing brands that can be used in day to day life. He confirmed to Mid Day, "I never want to endorse any liquor brand. This is a decision I had taken years ago. I have been getting a lot of offers but I always say no. I believe one should only endorse what one believes in."

Well, here's a thumps up for Imran Khan.

Topics: imran khan, delhi belly
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