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Abhishek’s Players gets a lukewarm opening at Box Office

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Published: Saturday, January 7, 2012, 12:23 [IST]

Players gets a lukewarm opening at Box Office
Abhishek Bachchan starrer movie Players, which is the first Bollywood release of the year 2012, has received a lukewarm opening at the Box Office in India. The below average response of the movie has shocked the industry. According to trade experts, the film would earn Rs 5 to 6 crores at the collection centres on the first day.

Players, which is a multi-starrer film, is a big budget movie and it was expected to debut with a huge collection at the Box Office. But the film has registered 20% to 30% occupancy in its opening and noon shows. Trade expert Taran Adarsh says that the opening response was as low as 15% at several screens.

However, Players is a remake of Hollywood classic Italian Job and it has received mixed reviews from film critics. Now, the makers of film, which had a huge amount of promotional activities, are hoping that the word of mouth to create magic at the Box Office. The movie is expected to have a big jump in collections on Saturday and Sunday.

Topics: box office reports, players, abhishek bachchan
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